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8 Ways to Write Great Meta Descriptions

January 17, 2023 By JL Paulling Leave a Comment

Search Engine, Search Results, Google, Browser

The meta description of an HTML page is a short piece of text with a maximum of 160 characters that summarizes the contents of the website. Search applications can utilize snippets in search results sometimes to inform individuals about the content of a webpage prior to them picking it. In this article, we will explore the way search engines handle meta descriptions, opinions from leading SEO … [Read more...]

Filed Under: Biz Basics, Marketing, Uncategorized

Creating a Memorable Slogan: Tips and Tricks for Crafting a Catchy Tagline

January 16, 2023 By JL Paulling Leave a Comment

Idea, Empty, Paper, Pen, Light Bulb, No, Creativity

Excellent taglines share similar characteristics - they are recognizable, succinct, and accurately depict a company's identity. Developing a corporate slogan necessitates certain procedures and great concentration accompanied by a bit of imagination. Experts suggest that slogans should be easily recalled and evoke emotions from customers. View the tagline as the most condensed way to express … [Read more...]

Filed Under: Biz Basics, Ecommerce, Features, Marketing, Uncategorized

11 Qualities of a Great Content Marketer

January 16, 2023 By JL Paulling Leave a Comment

Freelance, Worker, Job, Business, Marketing, Laptop

Content marketing costs 62 percent less than outbound marketing. Despite that, it generates three times more leads. As people start to be unaffected by forceful marketing tactics, it is increasingly crucial to utilize content marketing, which is a form of grant-based marketing. It is essential to put money into a superb content promoter. For you to achieve this, I will emphasize the … [Read more...]

Filed Under: Marketing, Uncategorized

Unlock the Power of Visual Storytelling: A Step-by-Step Guide to Crafting a Winning Social Media Strategy

January 15, 2023 By JL Paulling Leave a Comment

Social Media, Marketing, Facebook, Youtube, Instagram

Social media sites are excellent for publicizing your business, gaining natural exposure, establishing authority and reliability, and even engaging in direct sales. Before developing a plan of action, create an objective that is precise, quantifiable, feasible, meaningful, and with a definite timeline. As a business leader, it can be tempting to be energized by vanity metrics that appear to … [Read more...]

Filed Under: Ecommerce, Marketing, SEO, Uncategorized

Stay Ahead of the Game: Proven Techniques for Measuring and Analyzing Your Content Marketing Competitors

January 15, 2023 By JL Paulling Leave a Comment

Seo, Service, Business, Target, Goal, Design

Competitive. Crowded. Content marketing is tough. Low barrier of entry… Anyone can write and press the publish button. High competition… Huge players have already built massive audiences. So how are you doing? Are you beating your competition at content marketing? It’s a tough question to answer. There are lots of ways to measure. No single metric can predict success. But when you … [Read more...]

Filed Under: Marketing, SEO, Uncategorized

Maximize Your Event’s Impact: Secrets to Securing Sponsors for Your Online Events

January 15, 2023 By JL Paulling Leave a Comment

Businessman, Loudspeaker, Content Marketing, Laptop

You have to come up with approaches to identify and bring in sponsors for virtual events. Hosting an event, even online, is expensive. Revenue from ticket sales alone may not be enough to cover all the expenses. This is where event sponsors come in. What is Event Sponsorship? A connection between a brand from outside the company and an event planner is established in an event sponsorship. … [Read more...]

Filed Under: Biz Basics, Ecommerce, Marketing, Uncategorized

5 Powerful Email Subject Lines That Work

January 14, 2023 By JL Paulling Leave a Comment

Mail, Post, Postal, Office, Postcard, Paper, Writing

The headline of your email can be thought of as the most critical part. Eventually, the topic of your email is what people can view upon arriving in their mailbox and is the deciding factor if they are going to read it or not. Without proper email subject lines, all the work you put into your email marketing could be in vain! Do not be anxious - you have come to an ideal spot. This piece … [Read more...]

Filed Under: Marketing, Uncategorized

How to Start Your First LinkedIn Advertising Campaign

January 13, 2023 By JL Paulling Leave a Comment

Linked In, Logo, Company, Editorial, Linkedin, Symbol

LinkedIn is an ideal site for promotion, especially if you are selling goods and services related to B2B or Software as a Service (SaaS). LinkedIn has 675 million registered users, accounting for 12% of the global population. Moreover, you will be displaying your offering in a professional atmosphere to a group of people who have chosen to be there, instead of a bunch of sixteen-year-olds wanting … [Read more...]

Filed Under: Marketing, Uncategorized

How to Get More Email Subscribers for Your Blog

January 13, 2023 By JL Paulling Leave a Comment

Icon, Email, Mail, Web, Internet, Blue, Contact

Growing an email list can be tricky. The daily amount of subscribers that you are able to gain is contingent upon the type of material you put out, the area you are focusing on, the number of page views, and different other considerations. Around half of all people prefer to use email as their primary form of communication, but they're wise to be cautious about who they entrust with their email … [Read more...]

Filed Under: Marketing, Uncategorized

21 Ways Google Analytics Is Wrong

January 10, 2023 By JL Paulling Leave a Comment

Seo, Search Engine Optimizetion, Google, Internet

Google Analytics is able to collect a great deal of helpful data initially. Sometimes too much. The face of your company which is presented to the world is your website, and it will be seen by an extensive variety of people, including potential customers, the press, and search engines. Individuals may come from similar origins and take a look at the same webpages, but they have different reasons … [Read more...]

Filed Under: Ecommerce, Google Adwords, Marketing, Uncategorized

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