Magento first alerted customers that they would no longer be providing updates to the Magento 1 program in 2018 September. The specified cutoff date for the EOL was June 2020, and it has now since expired. At this juncture, reaching the end of life for Magento 1 does not automatically mean you have to shut your store down; nevertheless, it could still have a considerable negative impact on your … [Read more...]
Crucial E-Commerce Website Design Mistakes to Avoid
Many e-commerce businesses currently face a great many difficulties in creating an online store that is distinctive, user-friendly, and attractive. It is essential that you do not succumb to the typical errors businesses make when it comes to creating an e-commerce website. Thankfully, there are many strategies you can use to maximize your electronic commerce site, which would be beneficial … [Read more...]
Seven Strategies to Use Inbound Marketing for Your E-Commerce Business
What is Inbound Marketing? Inbound marketing is a technique of promotion that offers advantageous customer encounters. An effective way to make sure the content presented to target audiences is of good quality and is connecting with the needs of that audience is through Inbound Marketing; this also creates a foundation for establishing and maintaining a lasting bond with customers. Marking … [Read more...]
How to Market to Baby Boomers
What Is Generational Marketing? Employing demographic segmentation in marketing messages is a strategy known as generational marketing. Wikipedia states that a generation is composed of a grouping of people of about the same age who lived through a certain period of time, typically around 15 years, which influences their views and values. Now, on to the generational marketing … [Read more...]
7 Companies Making a Digital Transformation
What is digital transformation? Digital transformation is characterized as the joining of advanced innovation into all regions of a business, powerfully updating how it works and providing worth to clients. This is a drastic reconsideration of how an organization can employ technology, personnel, and processes in order to drastically improve its financial performance. Businesses all have … [Read more...]
Magento 2 – Is It A Good Fit For Your Next Ecommerce Platform?
Adobe Commerce (formerly known as Magento Commerce) has demonstrated to be a favored pick for large-scale online shopping companies. Salmon claims that Magento has a presence of 31.4% among the top 100,000 eCommerce websites. But as medium and large companies feel the strain of operating in the Internet of Things (IoT) age, choosing an enterprise eCommerce platform should be evaluated on more … [Read more...]
How to Use Cognitive Biases in Your Digital Marketing
What is a Cognitive Bias? A cognitive bias is an idea that attempts to assist in producing a more informed decision but leads to an unfavorable outcome instead. The example you just gave is an instance of this type of thought process. It’s a systematic error in mental processing. If you are able to pinpoint these obscure ways of thinking, you can make sound decisions on your own and you can … [Read more...]
How to Price a Product
Important Factors to Consider To begin with, assess the most important elements within the market and your business. Do Market Research Get to know your target consumers and challengers in your industry, recognize the main marketplace elements, and be conscious of the most recent trends. Determining the most essential factors to your intended buyers - e.g. cost, ease, or excellence - will … [Read more...]
The Pros and Cons of Recurring Revenue Models
What is a Recurring Revenue Business Model? The revenue models of numerous digital stores are built on single purchases. This is a one-time payment a customer makes when buying a certain item or hiring a particular service, such as a plush toy or language translation. Generally, the association between a purchaser and a seller ends after a single transaction. In order to generate a steady … [Read more...]
Data Quality Management – What Is It?
What is Data Quality? The extent to which a set of data is precise and useful can be determined through its data quality. The precise meaning of data excellence will shift depending on the data forms being utilized and for what purpose they are being employed. Any business that collects data needs to make sure it is accurate, reliable, and beneficial. So, what does data quality measure? … [Read more...]